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Auto classified advertising 2013 - Venture Insights

Report Overview

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Auto classified advertising 2013

PublisherEnders Analysis.
Publish Date October 24, 2013
Sector Digital Media, Fixed Line (Internet and Voice), Print Media.

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Auto is the third category in our annual series of reports in UK classified advertising, following UK classifieds and recruitment category outlook [2013-090] and Property classified advertising [2013-091]. Our Auto market report analyses the key drivers in the communications marketplace for used cars, notably transaction volumes and pricing. Overall the auto market is reasonably stable, with new car sales picking up substantially in recent months, while used car sales are roughly flat. AutoTrader remains the big beast in the marketplace, having closed its print product and now focused on developing its digital services alongside its core search. Our report analyses media usage by Car Dealers, and provides five year expenditure forecasts.