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Enterprise cloud on the horizon - Venture Insights

Report Overview

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Enterprise cloud on the horizon

PublisherEnders Analysis.
Publish Date February 6, 2017
Sector Cloud, Infrastructure, Internet, Media, Technology.
Company Amazon, Google, Microsoft, NETFLIX.

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Enterprise cloud computing democratises access to IT capacity ranging from specialised software to platforms to infrastructure, transforming cost structures in sectors like media and retail.

Cloud enables unprecedented scalability of bandwidth for digital media services like Pokémon Go and Netflix, while also hosting the back-end for advertisers and retailers.

As the industry consolidates quickly, intense competition among Amazon, Microsoft and Google is delivering value to customers and boosting adoption.