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European Online Advertising - Venture Insights

Report Overview

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European Online Advertising

PublisherEnders Analysis.
Publish Date September 30, 2001
Sector Digital Media, E-commerce, Print Media.

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This report provides our forecasts for online advertising revenues in 2001 and 2002 in the UK, Germany and France. Our central forecasts are for a decline of 3% in online advertising in 2001 over 2000 (610 million versus 615 million), and for a maximum increase of 8% in calendar year 2002 (660 million). For Europe as a whole, online advertising will be flat: increases in Italy and Spain are offset by decline in more mature markets.