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European video-on-demand: Playing catch-up to the UK - Venture Insights

Report Overview

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European video-on-demand: Playing catch-up to the UK

PublisherEnders Analysis.
Publish Date May 24, 2018
Sector Media, Telecom.
Company Canal Plus, Orange, Prosieben, RTL, SFR, Sky Deutschland, Sky Italia, Telcom Italia, Telefonica, TF1, vodafone.

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The UK continues to lead the EU5 in take-up and consumption of video-on-demand services, with close cultural alignment and a historic williness to pay for TV content making it a receptive home for US SVODs

Netflix dominates in most markets, benefiting from high-profile US imports and big-budget local productions. Local SVODs are struggling, with those operated by FTA broadcasters facing considerable challenges

Collaboration between local broadcasters and pay-TV platforms is essential if they are to hold at bay the threat of Netflix and co., with an increasingly favourable regulatory environment opening the door for unprecedented collaboration