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Google: A Trojan Horse for the TV industry? - Venture Insights

Report Overview

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Google: A Trojan Horse for the TV industry?

PublisherVenture Insights.
Publish Date November 29, 2017
Sector Advertising, Digital Media, Digital Video, Online Advertising, Pay TV.
Company Google, YouTube.

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Buy this Report

While Google dominates the online video market via YouTube, efforts in the TV industry have constantly fallen short of expectations.

However, Google is now positioning itself to become a critical part of the TV value chain.