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Google Home takes on Amazon Echo - Venture Insights

Report Overview

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Google Home takes on Amazon Echo

PublisherEnders Analysis.
Publish Date May 26, 2016
Sector AI, Internet, Media, Music and Radio, Technology, Telecom.
Company Amazon, Apple, Google, Samsung, Spotify.

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Google Home will compete against Amazon’s Echo in the contest to supply voice-activated home hubs to US homes.

Google claims Home is better at voice-based search due to its superior capabilities; pricing is unknown, but is likely to be at par with Echo ($179).

Prime, Fire devices and media services are competitive advantages for Amazon in the US that will make it hard for Google Home to succeed there.