Report Overview


Notice: Undefined variable: post in /home/virtinalabs/public_html/venture.virtinalabs.net/wp-content/themes/septera-plus/woocommerce/single-report.php on line 69

Notice: Trying to get property 'ID' of non-object in /home/virtinalabs/public_html/venture.virtinalabs.net/wp-content/themes/septera-plus/woocommerce/single-report.php on line 69

Google UK Q1 results: cyclical slowdown


Notice: Undefined variable: newDownloads in /home/virtinalabs/public_html/venture.virtinalabs.net/wp-content/themes/septera-plus/woocommerce/single-report.php on line 132

Notice: Undefined variable: post_id in /home/virtinalabs/public_html/venture.virtinalabs.net/wp-content/themes/septera-plus/woocommerce/single-report.php on line 138

Notice: Undefined index: pdf in /home/virtinalabs/public_html/venture.virtinalabs.net/wp-content/themes/septera-plus/woocommerce/single-report.php on line 157

Notice: Undefined variable: link in /home/virtinalabs/public_html/venture.virtinalabs.net/wp-content/themes/septera-plus/woocommerce/single-report.php on line 386
In Q1, Google’s UK gross revenue increased 13% YoY to £602 million (net of hedging gains), down from the 18% growth in the last quarter and in Q1 2010
Slowing growth appears to be due to the weak state of the UK economy, with consumers and advertisers alike holding back on online spending compared to previous years
We have downgraded our 2011 UK growth forecasts for Google and internet advertising spend to 12% and 9% YOY respectively; while search remains the main market driver, online display is increasingly the key battleground