Report Overview
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ITV Q1 2021 results: Returning to 2019 levels

- PublisherEnders Analysis.
- Publish Date May 6, 2021
- Sector 5G, Mobile and Wireless Technology, Technology, Telecom, UK Telecom.
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Contents
Total advertising revenues were down 6% year-on-year in Q1, but strong expected growth in Q2 should ensure H1 is on par with 2019, and up 26% on 2020
ITV has completed the restructuring of its Media and Entertainment division, although it is not yet clear what that means for what’s on screen and what type of screen
Britbox’s UK availability on Amazon Channels will aid growth but will lower ARPU and make the argument around prominence more difficult
Figures and Tables
Year-on-year change in ITV total advertising revenue by month, 2020/21
Daily minutes of TV use per person, by week (2020-21 solid lines/2019 dotted)