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Sky Picnic future awaits Ofcom pay-TV conclusions - Venture Insights

Report Overview

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Sky Picnic future awaits Ofcom pay-TV conclusions

PublisherEnders Analysis.
Publish Date March 25, 2010
Sector Digital Media, Pay TV.
Company Sky Group.

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Ofcom’s long awaited final statement on its pay-TV investigation will include its decision over Sky’s Picnic proposal.

We expect Ofcom to greenlight Sky’s Picnic subject to ancillary conditions aimed at preventing the DTT pay-TV platform tipping towards Sky, and giving other DTT pay-TV retailers the chance to establish successful competing businesses.

It is not at all certain whether Ofcom will have addressed the concerns of competing pay-TV retailers fully to their satisfaction via the soon to be announced ancillary conditions, while Sky has other routes to the DTT market besides Picnic.