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UK Commercial Radio Consolidation - Venture Insights

Report Overview

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UK Commercial Radio Consolidation

PublisherEnders Analysis.
Publish Date September 17, 2007
Sector Music and Radio.
Company BBC, SMG, Virgin Media.

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Further consolidation could lie ahead for the UK commercial radio sector. EMAP is expected to offer its radio assets for sale and Scottish Media Group plans to divest Virgin Radio. The battleground is competition for listeners drawn by the BBC’s increasingly popular national radio networks. This report however examines past consolidation, which produced substantial cost savings, without noticeably improving the commercial sector’s fortunes. In our view, for consolidation to succeed in this regard, much greater attention will need to be paid to improving content.