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UK PSB SVOD - Venture Insights

Report Overview

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UK PSB SVOD

PublisherEnders Analysis.
Publish Date November 16, 2018
Sector Media, Telecom, UK Media.
Company BBC, Channel 4, Freeview, ITV.

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The Public Service Broadcasters (PSBs) have been mulling a possible SVOD service, a decade after their ad-supported Project Kangaroo was blocked on competition grounds

Even if a reboot between the BBC and ITV were this time to be approved, we do not think Kangaroo 2 can succeed as a significant SVOD entrant in its home turf of the UK, above all because it’s too late

Other flaws in the offer are that it would be too small, non-premium, too old (archive), and too old (viewing profile), plus lacking sufficient financial resource to produce a pipeline of unique series