Report Overview


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UK Virgin Media and O2 merger – Desperately seeking synergies?


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Contents

The press has reported on an imminent merger of O2 and Virgin Media (UK). This is not likely to be driven by the pursuit of revenue synergies as dis-synergies are more likely if the brands are merged

Cost synergies are real, albeit a bit tangential. However, in a mature market even modest synergies are worth pursuing

A full regulatory review may be required but approval is likely. Market impact is somewhat nuanced, with the benefit of a distracted competitor short-term and a larger but still rational operator ultimately