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Vodafone chooses wholesale broadband from BT - Venture Insights

Report Overview

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Vodafone chooses wholesale broadband from BT

PublisherEnders Analysis.
Publish Date September 14, 2006
Sector Fixed Line (Internet and Voice).
Company BT, vodafone.

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Vodafone is taking the first step in implementing its convergence strategy in the UK by buying broadband from BT Wholesale; while we believe the strategy is misguided, Vodafone’s approach is at least cautious

The company is at least unlikely to be losing money on the product, and is perhaps just sensibly testing the water for positive consumer interest in a bundled package from Vodafone

We expect the water to be very cold – results from Orange, NTL and BT suggest continued very low consumer interest in fixed-mobile convergence, and we doubt that Vodafone will fare much better