Reports
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Blocking in the free world: the threat of online ad blocking
March 16, 2016
$2,500.00Currently at a manageable level, ad blocking has the potential to fatally undermine the business models of media owners that depend ...
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Virtual Reality in 2016: Launch Year Challenges
March 14, 2016
$2,500.00Virtual Reality (VR) is hitting the high street as the first premium headsets with mass-market appeal become available for developers and co ...
H3G and O2: Merging thoughts
March 11, 2016
$2,500.00H3G and O2 are planning for their UK merger to create a mobile-only operator that leads the market in network quality and capaci ...

The arrival of electronic marketplaces and bookings platforms
March 11, 2016
$2,500.00Many overseas entrants are arriving virtually uncontested, winning customers with superior services and price. Though it is not too late, local incumbents need ...
The sleeping giant wakes into DisneyLife
March 10, 2016
$2,500.00Disney surprised few with the launch of the SVOD service DisneyLife in the UK in November 2015, unlike its subsequent push into Chi ...

The role of Millennials in the digital economy and the generation ...
March 8, 2016
$2,500.00Are Millennials really that different? Older cohorts increasingly exhibit similar behaviours and consume a similar mix of digital services. As the fastest adop ...
Programmatic advertising in the mobile era: direct marketing succ ...
March 7, 2016
$2,500.00Programmatic advertising is quickly gaining digital market share across the globe. We discuss the key market trends fuelling the ri ...

Closing in on 50/50 the right way: ITV FY 2015 results
March 7, 2016
$2,500.00ITV has delivered double-digit growth in adjusted EBITA for the sixth year running, marked by big increases in both TV NAR (Net Adv ...

Native advertising in Europe to 2020
March 1, 2016
$2,500.00Native advertising is growing sharply as a result of the shift in digital audiences and consumption to mobile devices, where limited screen size and usage modes ...
Australian MVNOs – ‘Peak MVNO’ is here…
February 26, 2016
$2,500.00MVNOs have seen their market share grow in the last few years. However, we believe that we are now at ‘Peak MVNO’, thanks to rising costs, a declining pri ...
Trinity Mirror starts New Day
February 26, 2016
$2,500.00Trinity Mirror is launching a national newspaper, New Day, into a challenging marketplace: declining volumes of -7%, and the loss o ...

A future for tablet publishing? La Presse case study
February 24, 2016
$2,500.00Montreal’s La Presse follows a unique tablet-focussed, free access, fast track digital strategy. It said adieu to weekday print e ...

Lightning strikes: Virgin Media Q4 2015 results
February 23, 2016
$2,500.00Project Lightning is showing clear signs of success, running ahead of new premises targets with ARPU and penetration levels in line with expectations, which hel ...
EE Q4 2015 results: Slowing revenue, accelerating profits
February 22, 2016
$2,500.00EE reported solid contract net adds, but weakening contract ARPU, which drove mobile service revenue growth down to -2.5%. However, EBITDA growth was spectacul ...
Independent, i and content publishing models
February 19, 2016
$2,500.00The sale of the i, the innovative 2011 launch by the Independent, inevitably led to its parent’s death in print form and pushes two media experiments into the ...
Millennials, mobile and traditional media
February 16, 2016
$2,500.00Millennials are the mobile generation, and their preoccupation with mobile erodes time spent with other media, but also offers new opportunities for traditional ...Sector Broadcast TV, Media, Mobile and Wireless Technology, Music and Radio, Press, print, Telecom, TV.
UK advertising expenditure forecast 2016-2018
February 11, 2016
$2,500.002014 and 2015 have seen outstanding real growth of 13% in display advertising spend. Although we cannot rule out a recessionary dow ...

Vodafone Q3 2015/16 results: Almost stable
February 10, 2016
$2,500.00Vodafone Europe’s service revenue growth continued its trend of gradual improvement, helped by solid contract net adds and sustained high data traffic growth, ...
Cyber blues: TalkTalk Group Q3 2015/16 results
February 9, 2016
$2,500.00Damage from the cyber-attack was revealed to be a 2% impact to the on-net subscriber growth, a 3% impact to Group revenue growth an ...

BT Q3 2015/16 results: Fibre-driven accelerating revenue
February 5, 2016
$2,500.00BT Group’s revenue growth accelerated to 4.7% in Q3; while this was helped by some beneficial one-offs, including the TalkTalk cyber-attack, the underlying tr ...